“Pinn + Small Business = BIG Business.”
Sarah Chen
Dental Practice Owner
Pricing
Simple pricing. Serious intelligence.
Start free. Upgrade when you are ready. Business tier for multi-location operations. Every tier includes unlimited users and the Business X-Ray.
Pricing shown in USD
Free
$0
forever
For owners exploring Pinn or running a single small business.
Start Free
No credit card required
- Includes:
- 1 location
- Unlimited users
- Monthly Business X-Ray
- 3 competitors tracked
- 3 AI replies per month
- Critical review alerts
Most popular
Pro
$69
per month
For established local business owners who want weekly intelligence and unlimited AI replies.
Start Pro
14-day free trial. No credit card.
- Everything in Free, plus:
- Daily Business X-Ray updates
- Weekly Monday intelligence brief
- 7 competitors tracked
- Unlimited AI replies (English + Spanish)
- Full rating driver analysis
- Competitor gap analysis
- Theme extraction (full depth)
- Priority support
Business
$299
per location / month
Contact sales for volume pricing
For multi-location operations that need unified intelligence and per-location accountability.
Custom onboarding included
- Everything in Pro, plus:
- Multiple locations (unlimited)
- Multi-location unified dashboard
- Manager accountability layer
- Per-location competitor tracking
- Consolidated weekly brief
- Dedicated customer success
- Custom implementation support
See every feature, line by line, across Free, Pro, and Business.
What operators say
Thousands of business owners love Pinn
4.81,000+ reviews
“Monday morning I know exactly what moved last week — and what to do about it before Friday.”
Marcus Reeves
Restaurant Group MD
“The X-Ray read seven years of reviews in an afternoon. It took our team a week last time we tried.”
Priya Patel
Veterinary Clinic
“Critical review at 9pm Friday. Pinn caught it in 12 minutes. Reply live by 9:30. That’s the product.”
David Larsson
Hotel Manager
“Finally a tool that tells me what to do next, not just what already happened.”
Ana Torres
Aesthetic Clinic
“We stopped guessing which location was slipping. That alone paid for the subscription in week one.”
James O’Neill
Medical Group
“Pinn drafts the reply in our voice. I approve in 60 seconds. Patients get a thoughtful response — not a template.”
Lina Hoffmann
Fitness Studio
“Our rating moved +0.3 in 90 days because we finally knew which theme to fix first.”
Tom Byrne
Auto Service Chain
“Competitor tracking without spreadsheets. Weekly brief instead of quarterly anxiety.”
Maya Okafor
Beauty Salon
“Pinn doesn’t ask for more reviews. It explains the ones we already have — and that changed everything.”
Alex Roy
Home Services
From the founder
3 beliefs that guide our company
Eric Guild
Co-Founder and CEO at Pinn
- 01
We believe that performance beats endless customization.
Everyone else promises you everything. We won’t. Partnering with Pinn means giving up some control over how your digital presence looks and feels.
In return, you get a proven system built to grow your business. Our numbers prove it. It’s why our customers outperform their competition.
- 02
We believe what you measure is what moves.
If your rating isn’t moving, you don’t need more reviews — you need to know why. Our customers stop guessing and start acting, because the signal is already inside the reviews they already have.
Pinn surfaces the exact themes, the exact weeks, and the exact locations where your rating is slipping — or quietly climbing.
- 03
We believe local businesses deserve the intelligence enterprises take for granted.
A dental practice should know what its patients actually say. A restaurant group should know which of its four sites is slipping before the quarterly review lands.
We built Pinn for the owner-operators who built something real — not for VCs, not for dashboards nobody opens.
FAQ
Frequently asked questions
The questions we hear most often.