Reply to every review, in your voice, without the drafting tax
How much of your week do you spend writing responses that say mostly the same thing?
Every review deserves a reply — but most replies sound the same, carry the same tone, offer the same resolution. AI handles the drafting layer so you handle the judgment. Every response still goes out with your approval, in your voice, but the blank page disappears.
How it works
Four steps between a new review and an approved reply sent in your voice.
- 01
Pinn learns your voice from your existing replies
Your historical responses — on Google Business Profile, in your saved templates, in your team’s style — become the voice training signal. The AI learns how you acknowledge, how you resolve, how you sign off.
[Voice training — tone and phrase patterns]Historical replies analyzed for your tone and sign-off patterns. - [Draft beside review — live]
Tone-match indicator on every draft as it appears. 02Every new review gets a draft within seconds
As reviews arrive, the AI drafts a response immediately. The draft accounts for the review’s content, sentiment, specific details mentioned, and your vertical’s context — then matches your voice.
- 03
Vertical-specific guardrails apply automatically
Dental replies respect GDC awareness and patient confidentiality. Medical replies avoid PHI. Professional services replies protect client confidentiality. Legal-risk reviews trigger draft suppression. The guardrails are enforced by default, not by your manual checking.
[Compliance guardrails — per vertical]Rules activating for dental, medical, and legal-risk patterns. - [Approval interface — edit + send]
Inline edit mode, then send, without leaving the view. 04You approve, edit, or reject — then send
Every draft is yours to approve. Edit a sentence, rewrite entirely, or reject and write your own. The final decision is always human. But the starting point is never a blank page.
What this looks like
The same 27 reviews, replied to two different ways.
Without Pinn
Twenty-seven reviews came in this week. You sit down Friday afternoon to respond. Each one requires you to read, think, draft, check tone, re-read, send. By review eight, you’re using the same template with different names. Some reviews don’t get responses at all.
With Pinn
Twenty-seven reviews came in this week. Twenty-seven drafts are ready. You scan each draft, edit two or three, approve the rest. Friday afternoon takes fifteen minutes instead of ninety. Every review gets a thoughtful response, not a template.